SANTA CLARA, Calif., Feb. 26 /PRNewswire-FirstCall/ -- Advanced Analogic Technologies, Inc. (AnalogicTech(TM)) (Nasdaq: AATI), a developer of power management integrated circuits, announced today that the AAT1282 Flash Driver IC has been selected by EDN Magazine as one of three finalists in the Power IC: Drivers category for the publication's prestigious EDN Innovation award. Introduced by AnalogicTech in April, 2008, the AAT1282 is the industry's first 2A flash LED driver to use a super capacitor to deliver the high light intensity needed for mobile phones featuring cameras with resolutions greater than 5 Megapixels.
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Over the past 18 years, EDN's Innovation Awards have honored the people, products and technologies that have shaped the semiconductor industry. Awards are given in 28 categories. Three finalists in each category are selected by EDN's editors as products that demonstrate a level of innovation resulting in a significant advance in technology or product development. During the month of February, EDN's worldwide audience of electronic engineers and engineering managers will vote on the ultimate winners in each category. Winners will be announced at a dinner and awards ceremony on March 30, 2009 in San Jose, CA.
Smaller Footprint
A new generation of high intensity White LEDs (WLEDs) offers an attractive space-saving and lower cost alternative to conventional xenon flash, the bulky de facto standard for flash in high performance digital still cameras and smart phones. But their adoption has been hindered by rigorous requirements for high current, forward voltage and peak current to deliver such a high intensity level of light. The AAT1282 stores the output of a boost converter in a high-capacity super capacitor and uses fixed input current limiting. This allows designers to use compact WLEDs to deliver the high intensity light needed for professional-quality flash and video applications in high megapixel cameras without draining or damaging the Lithium-ion battery.
"Given the number of innovative products announced each year and the level of competition, we are delighted that EDN has named the AAT1282 as one of the three finalists in this product category," said Ed Lam, vice president of marketing and engineering at AnalogicTech. "Our development team worked very hard on this project so we are proud that the editors at EDN acknowledge that effort and recognize the benefits this product will bring by improving photo quality and simplifying portable product designs."
About EDN
Published 26 times a year, EDN serves the vital information needs of design engineers and engineering managers worldwide. The publication provides in-depth design features and technical information on the microprocessors and other digital ICs, analog ICs, ASICs, computers and software, computer peripherals, components, power sources, interconnects and packaging. EDN also explores important application areas such as computers, communications, embedded design, industrial and consumer electronics. The magazine is published by Reed Business Information, the largest business-to-business publisher in the U.S. and a member of Reed Elsevier Group Plc (NYSE: RUK and ENL), a world-leading publisher and information provider.
About AnalogicTech
Advanced Analogic Technologies, Inc. (AnalogicTech) is a supplier of Total Power Management(TM) semiconductor solutions for a variety of consumer, communications, and computing systems. The company focuses its design and marketing efforts on the application-specific power management needs of such devices as mobile handsets, smartphones, digital cameras, netbooks / notebooks, personal navigation systems, and wireless LANs. AnalogicTech also develops and licenses device, process, package, and application-related technologies. AnalogicTech is headquartered in Santa Clara, CA and Macau, S.A.R., with offices in China, Hong Kong, Taiwan, Japan, Korea, and the U.K., as well as a worldwide network of sales reps and distributors. The company is listed on NASDAQ under the symbol AATI. For more information, please visit http://www.analogictech.com. (AnalogicTech - G)
AnalogicTech and the AnalogicTech logo are trademarks of Advanced Analogic Technologies Incorporated. All other brand and product names appearing in this document are registered trademarks or trademarks of their respective holders.
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